A HIMSS Event | SANTA CLARA, CA | SEPT. 16-18, 2019

Hype vs. Hope: The Next Stage of Digital Health Growth

By Heather Munro, freelance writer focusing on emerging technology.

A banner year for digital health startups, 2018 saw investors pouring nearly $8.1 billion into the sector. That impressive growth—42 percent greater than  2017’s record-setting total of $5.7 billion—has investors wondering if the market is in a bubble.

Rock Health, the first venture fund dedicated to digital health, says there’s no bubble, but admits that the investment cycle may be nearing its peak. Even so, there’s a lot to be excited about in this space as a two-sided digital health market emerges, explains Megan Zweig, director of research at Rock Health.

“On one side, you have startup innovation; on the other side, you have these healthcare incumbents and other tech enterprise companies that are moving into the space and starting really exciting things,” she explained to HIMSS TV at HIMSS19. “As we see this two-sided market play out, it’s really going to change how consumers manage their own health.”

To learn more about how this unprecedented investment in digital health is shaping the market, watch: Rock Health on how health IT is benefiting from $8.1 billion in investments.


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