HEALTH 2.0 13TH ANNUAL CONFERENCE | SANTA CLARA, CA | SEPT. 16-18, 2019
By Heather Munro, freelance writer focusing on emerging technology.
From apps that claim to detect anemia by examining photos of fingernails to apps promising to detect if moles are cancerous, there’s no shortage of ideas from companies trying to use smartphones to maximize patient outreach while minimizing costs.
Entrepreneurs, however, face some unique challenges bringing these kinds of digital health technologies to market. If an app analyzes patient data or patient-specific medical device data, securing FDA approval of its medical application is a must. In addition, apps must meet HIPAA requirements.
Despite regulatory hurdles, it’s a good time to be a healthcare disruptor in this space. The mHealth (Mobile Healthcare) market, which includes mobile-based or mobile-enhanced technology used to deliver healthcare was estimated to reach more than $28 billion in 2018, according to a report by SNS Research.
To learn more about a company making convenient at-home screening a reality for patients, read Smartphone urine analysis company Healthy.io lands $18M in Series B funding on MobiHealthNews.